Author: Jones, Flora A.
Title: Circular for 'Good Luck Chewing Gum' and 'Blush of Roses Massage Oil'
Description: South Bend, IN, Flora A. Jones, 1892. Circular, n. d. (ca 1892); 6 x 5; single sheet, pp. [2]; pink stock, printed in black and illustrated with a small woodcut portrait; light horizontal crease line, else minor wear; in very good to near fine condition. At a time, when women's roles were largely encompassed by the domestic sphere, Flora Jones appears to have been an astute enterpreneaur and inventor, with a great business sense and aggresive advertising campains. What is more, she purportedly exclusively emplyed women, nearly 1000 of them, to manage branch offices of her business throughout the United States. She also had her own printing office, with three presses, for her advertising and packing material, and employed her own mail carrier. Ms. Jones started her empire in the early 1880s with her "Blush of Roses" lotions, oils, and powders for removing freckles and all other types of "facial disfigurments." She would dare anybody to question the purity of her products by offering $1,000 in gold to anyone, who could prove that "Blush of Roses contains anything injurous o the most delicate skin." According to the period press, she was "the first lady in America to put articles for the face on the market" and "the only lady in the United States, who manufactures chewing gum." By the time her medicated gum would be introduced and gain tremendous success in 1892, she would embark on a national advertising campaign, announcing in the "American Druggist" that she would "make the grandest offer ever made..to show an appreciation to the Druggists selling the greatest number of bottles of Blush of Roses at retail during the year 1892." She would grant five prizes, totaling $500 in gold, and would guarantee that their names and number of bottles sold would be published "in all drug journals, Scribners, Harpers, and all other popular publications. Very good .

Keywords: Women


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