Author: LéVY, MAURICE, FOREWORD BY; INTRODUCTION BY STéPHANE PINCAS & MARC LOISEAU
Title: Born in 1842 - A History of Advertising
Description: Paris, Mundocom, 2006. 2006, 1st Edition. Soft cover . Very large pb in stiff card covers, quarto, appx 9 3/8 x 11 inches (24x28cm), 336 pages, Very Near Fine. Just about entirely as new. Hundreds of illustrations in color + vintage b&w reproductions. At the rear: 10-page List of Important Names & 4-page Bibliography. Indexed. Fine.

Keywords: Advertising Business Industry Graphic Arts Illustrations Journalism Propaganda Posters Consumer Products Consumerism Capitalism