Author: Hikifuda.
Title: [Yamaishihara ...]
Description: Osaka 1891 (Meiji 24). Colour woodcut 38x26cm. Two horizontal folds, a nice copy. ¶ An example of a somewhat western aesthetic style (ie inspired by Japan) applied to the authoritive detail of a currency note or share certificate. In other words, here is a company or product to be trusted. Absolutely.Hikifuda - small posters or handbills - were usually produced with the text panel blank. The customer, usually a retailer, had their own details over printed, so the same image might sell fine silk or soy sauce.Yamaishihara is an area south west of Osaka and the timetable is for 1892. The rest is up to you.

Keywords: graphic commercial art advertising c19th Japan hikifuda trade catalogues modernism printing meiji