Author: Sugoroku.
Title: [Yumei Shoten Annai u Kure-Roku].
Description: Tokyo, Hirohidesha 1936 (Showa 11). Colour broadsheet 54x79cm. Chewed in the left margin and along a couple of folds, marring a bright copy. ¶ A rare, cheerful shopping game advertising the businesses of Horinouchi-cho. As there are any number of Horinouchi-chos spotted around Japan I'm not sure which one but as this seems to have come from the newspaper Tokyo Shimbun I'm guessing it's around Tokyo. I came across one other copy of the game but it has a different title and advertises different businesses in a different area.

Keywords: paper games pastimes illustration sugoroku c20th Japan modernism graphic art progress Asia shopping women feminism advertising reform